A fully visual live stream of 12 hours of dance music on Radio 1.
Starting from an idea developed by Grape, this event got talked about across the entire station.
BBC Radio 1
In February 2012 Radio 1 allowed listeners to see and hear what happens behind the scenes in 'Access All Areas Month'. They wanted a big moment during the month to highlight their Friday night electronic music shows.
We developed an idea to aurally and visually broadcast every Friday night show from 7pm-7am live from the Radio 1 studios. Listeners were able to watch as well as listen to the entire 12 hours on their computers and phones via the Radio 1 website. Extra visual content was developed for each of the 6 shows, including live performances and DJ sets from Radio 1's Live Lounge. Annie Nightingale also presented a very special news bulletin from the Newsnight studio, which you can watch above.