We put together some videos for IMS' social media campaign, as they prepare for their first event in Singapore.
We've worked with the IMS team for several years.
The International Music Summit launched in Ibiza in 2007 to inspire, debate, discuss and help implement change in electronic music. We've worked with them since 2012, putting together video content to share online. In December 2014 they are holding their first event in Asia, a huge emerging electronic music market and they wanted to put together some short, sleek and effective videos to spread the word of the event via social media and online press.
We know that short and beautifully crafted videos work best on Facebook and Instagram so after recording a short voiceover with Pete, one of Grape's Editors very adept in graphics and effects set to work. He used archive IMS footage as well as stills to put across the simple message of the event. The video shown is the first in the series, which will update weekly, with footage from speakers attending, in the lead up to the event